As the official ride of country music, Chevrolet is proud to help “Keep the Music Playing” as a supporter of the charity of choice for the Country Music Association.
Chevrolet has a long-standing commitment to the CMA Foundation and its “Keep the Music Playing” (KTMP) campaign, which benefits music education in the greater Nashville area. This year, Chevrolet donated a 2013 Chevy Traverse to help in the servicing and maintenance of musical instruments for the district’s 140 schools.
The Chevy Traverse will ferry technicians and instruments from the new state-of-the-art musical instrument repair shop back to the schools.
“Chevrolet is pleased to be able to play a part in this important program,” says Tom Wilkinson, communications manager for the iconic GM brand. Chevrolet is a sponsor of the CMA Country Christmas and other televised CMA events.
The Kids Are All Right
Two students in particular have already benefited from the program in ways they will never forget.
Students Marcus Wanner, of Nashville School of the Arts, and Joey Santoro, of Hume-Fogg Academic Magnet High School, got a taste of the country music limelight when they were privileged to be part of an awareness-building initiative for KTMP. The two met country superstar Brad Paisley and were interviewed by ABC’s “Good Morning America.
Both Wanner and Santoro have been playing guitar for several years and belong to various bands and ensembles. Their respective schools have been recipients of KTMP CMA Foundation funds for many years.
Says Marcus, “Playing with Brad was one of the most thrilling experiences of my life.”
Joey couldn’t agree more. “It’s so crucial for kids to be able to play in bands and learn music,” he says. “It’s just spectacular that there are programs like this.”
Chevrolet strongly supports music and education at all levels.
Tune in to the CMA Country Christmas special Thursday, December 20, 9 –11 p.m., ET, on ABC.
Join the conversation on the Chevrolet Facebook page and on Twitter @Chevrolet#ChevyCMA.