Q. Who is eligible to participate in the College Student Discount Program?

Eligible participants include college students (from any two- or four-year school), recent graduates who have graduated no more than two years ago, and current nursing school and graduate students. An eligible customer must produce one of the following:

  1. Evidence of enrollment in an associate, undergraduate, nursing or graduate degree program.
  2. A diploma dated no more than two years before the vehicle purchase or lease, from a four-year bachelor’s degree, a registered nursing degree, a two-year associate degree or a graduate degree program.
Q. Which vehicles are eligible?

Most new and unused 2013 and 2014 Chevrolet, Buick and GMC vehicles are eligible. To see if a vehicle is eligible, visit the Vehicle Pricing page. Some other models may have limited availability. Eligibility of GM vehicles may change at any time without notice.

Q. What is the vehicle discount?

As an eligible college student, grad student or recent graduate, you can purchase vehicles at the college discount price. This special discount is the total model and options invoice amount on all eligible GM vehicles plus destination fees and a $150 program fee. It’s listed on the vehicle invoice as “SUPPLR” – just ask your GM dealer to show you. To build a vehicle and compare the MSRP to the college discount price, click here.

Q. How many vehicles am I eligible to purchase/lease?

You may purchase/lease up to two eligible, new and unused vehicles per calendar year.

Q. Can I receive this discount from any Chevrolet, Buick or GMC dealer?

This program is available through all participating U.S. Chevrolet, Buick or GMC dealers and is voluntary on the part of the dealers. Dealer participation is on a vehicle-by-vehicle basis. Please inform your dealer of your intention to use the College Discount Program during your first contact with your dealer. If your dealer elects not to participate, you may visit another dealer.

Q. How do I get the College Student Discount?

Create an account here to register and to request your discount code. Then just print it out and bring it to your participating Chevrolet, Buick, or GMC Dealer, along with proof of program eligibility (your college I.D.), to receive your vehicle discount.

Q. Can I combine this discount with the GM Mobility Program?

Yes, the College Discount can be combined with the GM Mobility reimbursements. To learn more about GM Mobility, visit

Q. Can I combine the College Student Discount with current incentives?

Yes, in most cases. Visit your participating Chevrolet, Buick, or GMC Dealer for details on eligible incentives, or view Current Offers to see how the values add up.

Q. Can I order a vehicle through this program, rather than choosing one from my dealer’s inventory?

Yes, you can receive the discount when you order through a participating Chevrolet, Buick, or GMC Dealer.

Q. Can I combine this with any GM reward card Earnings?

Yes, you can combine the College Discount with Earnings from any one of the GM reward cards. Earnings from the GM reward cards are in addition to most current incentives GM may offer. You can also visit for more information.

Q. How can I apply for a GM reward card?

You may apply online anytime for any GM reward card at

Q. Do I have to purchase or lease through Ally?

You do not have to purchase or lease through Ally.

Q. Are dealer-installed options covered by this discount (e.g., theft-deterrent devices)?

No. Any additional dealer-installed options, conversion/upfit packages, General Motors Protection Plans and other extra-charge items will be supplied at a price agreed upon between the customer and the dealer.

Q. Are dealer demonstration vehicles included in this program?

Yes, if the vehicle has less than 7,500 miles and a dealer demo allowance has not been paid on the vehicle. See your dealer for details.

Q. Can I use a trade-in with this program?

Please contact your dealership for more information about trade-ins.

Q. Does the purchase/lease require a down payment?

Your dealership will be able to provide details on the down payment of your chosen vehicle.

Q. How long do I have to keep the vehicle to qualify for the College Discount?

Eligible vehicles must be retained for a minimum of six (6) months from the vehicle delivery date.

Q. I recently bought/leased a new Chevrolet, Buick or GMC vehicle. Can I still apply for the College Discount?

No. Previous purchases/leases are not eligible.

Q. Can I share my College Discount?

No; however, vehicles can be co-titled.

Q. How can I find out more about a specific Chevrolet, Buick or GMC model?

Questions about vehicle features, pricing, model eligibility, leasing and incentives should be directed to a participating dealer.

Q. I forgot my username. How can I retrieve it?

Click on the “I’ve forgotten my username” link on the login page and you will be prompted for your name and address. After the system has validated your information, you will be prompted to enter the answer to the secret question you selected during registration. After you provide the correct answer, your username will appear and you will be prompted to enter your password.

Q. I forgot my password. How can I retrieve it?

Click on the “I’ve forgotten my password” link on the login page and you will be prompted for your username. Once the system has validated a correct username, you will be prompted to enter the answer to the secret question you selected during registration. After you provide the correct answer, you will be prompted to reset your password.

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