2021-10-26 | New Roads Magazine

Seeds of Science

AppHarvest builds indoor farms and places robots, AI, and other tech tools in the hands of farmers. The goal is simple: to revolutionize U.S. food production.

Farmers are facing critical challenges today — among them are unpredictable weather patterns; soils that lack vital nutrients for crops; and a growing world population that demands more food than ever before.

Jonathan Webb thinks he has the solution: Move the farm indoors. The whole farm.

Webb’s first greenhouse, built in Morehead, Kentucky, by his new venture, AppHarvest, is a glass structure that encloses 2.8 million square feet. Which, for reference, is nearly 50 football fields.

Here, in what amounts to a 60-acre indoor garden, tomato vines climb up specially designed support frames to grow as high as 45 feet tall. A computer-controlled robotic data system monitors all aspects of growth, and a proprietary all-natural slurry of water and nutrients is drip-fed directly into the plants’ roots, which ensures that each individual fruit achieves its optimal size and ripeness.

 

“This allows us to grow with 90 percent less water and get up to 30 times more product per acre than outdoor farms,” Webb says.

 

According to Webb, AppHarvest’s flagship outpost in Morehead can produce a yield equivalent to 1,800 acres of open field production. AppHarvest doesn’t even pump any water to irrigate its crops. Instead, it relies on recycled rainfall, collected from the immense roof of its facility and stored in holding tanks, where it requires only filtration through sand and UV light before being used.

LET THERE BE LIGHT. The expansive glass roof over the indoor farm diffuses sunlight evenly, so every tomato plant inside gets a proper amount. Supplementing this natural light is the world’s largest LED lighting array, which, along with high-pressure sodium lights, provides a variety of illumination options. Some configurations replicate that of the sun when it is directly overhead, while others are targeted to encourage the plants’ flowers to bloom or the fruit to grow. All of this allows the plants to grow year-round, and does so with efficiency that is 40 percent better than standard grow lights.

LET THERE BE LIGHT. The expansive glass roof, which diffuses sunlight evenly, is supplemented by an LED lighting array and high-pressure sodium lights. Different configurations allow the plants to grow year-round with 40 percent better efficiency than standard grow lights.

“The last big technological revolution in American farming was when the tractor was introduced,” Webb says. “Right now, we’re at the next point of technological revolution in American farming, but instead of tractors, we’re going to be talking about AI, data, and robotics.” Webb’s thesis is that most fruit and vegetable production globally is going to have to go indoors, into a controlled environment, and use systems like the ones he’s using. “There’s just no other way,” he says. “Whether it’s in five, 10, 15, or 20 years, we’re going to have to put technology in farmers’ hands.”

“The last big technological revolution in American farming was when the tractor was introduced,” Webb says. “Right now, we’re at the next point of technological revolution in American farming, but instead of tractors, we’re going to be talking about AI, data, and robotics.” Webb’s thesis is that most fruit and vegetable production globally is going to have to go indoors, into a controlled environment, and use systems like the ones he’s using. “There’s just no other way,” he says. “Whether it’s in five, 10, 15, or 20 years, we’re going to have to put technology in farmers’ hands.”


Webb was born and raised in eastern Kentucky, and, after earning a degree in business at the University of Kentucky, he worked with the U.S. Army Office of Energy Initiatives, building wind and solar projects on military installations.

This background taught him a valuable lesson in disruption. “Being from one of the largest coal-producing states in the U.S., I saw firsthand the collapse of the coal industry and the rise of renewable energy,” Webb says.

 

So, when people ask him how quickly agriculture can shift, he refers them to the energy sector. “Just about every coal company has gone bankrupt in the past 15 years,” he says. “And renewable energy went from this nascent industry to something huge.”  

Webb didn’t invent the concept of giant indoor greenhouses filled with towering computer-controlled feeding and harvesting systems. He was inspired by an article he read about the Netherlands — a country that, after years of scarcity during WWII, made a commitment to securing their food supply. “Government, universities, and the private sector worked together over decades. And as of today, using indoor farms like ours, the Netherlands has the most resilient food system in the world,” Webb says. So much so that the tiny country, which ranks 134th in the world by size, is the second-largest exporter of fruits and vegetables.

 

Besides seeing his endeavor as necessary to feed the world, Webb looks at it as a way to give back to the local community that nurtured him, one that has consistently fallen on hard times as it follows the boom-and-bust cycles of extractive industry and suffers the vagaries of their aftermath, like despair and opioid addiction.

Webb didn’t invent the concept of giant indoor greenhouses filled with towering computer-controlled feeding and harvesting systems. He was inspired by an article he read about the Netherlands — a country that, after years of scarcity during WWII, made a commitment to securing their food supply. “Government, universities, and the private sector worked together over decades. And as of today, using indoor farms like ours, the Netherlands has the most resilient food system in the world,” Webb says. So much so that the tiny country, which ranks 134th in the world by size, is the second-largest exporter of fruits and vegetables.

 

Besides seeing his endeavor as necessary to feed the world, Webb looks at it as a way to give back to the local community that nurtured him, one that has consistently fallen on hard times as it follows the boom-and-bust cycles of extractive industry and suffers the vagaries of their aftermath, like despair and opioid addiction.

THERE’S NO OTHER WAY. WHETHER IT’S IN FIVE, 10, 15, OR 20 YEARS, WE’RE GOING TO HAVE TO PUT TECHNOLOGY IN FARMERS’ HANDS.

— JONATHAN WEBB

In addition to his own personal roots, Webb cites three core reasons to headquarter his company in central Appalachia. The first is geographic location. “We can get to 70 percent of the U.S. population in a one-day drive — Northeast, Southeast, and Midwest,” he says. This allows rapid delivery of produce to end users, letting the fruits and vegetables ripen further on the vine before shipping, which enhances their texture, flavor, and nutritional value. Limiting the distance that the food needs to travel also cuts down on shipping cost and the carbon footprint of its voyage.

Second is the hydrology of the region. While other areas of the U.S. are getting drier, “central Appalachia is getting wetter,” Webb says. “In fact, five of the last 20 years have been the wettest in state record.” For a business founded on recycled rainwater, this is good news.

 

Finally, there’s the local population. “This area powered the United States through the industrial revolution,” Webb says. “And that integrity and tenacity in the people of the region is really what’s making all of this possible.”

THERE’S NO OTHER WAY. WHETHER IT’S IN FIVE, 10, 15, OR 20 YEARS, WE’RE GOING TO HAVE TO PUT TECHNOLOGY IN FARMERS’ HANDS.

— JONATHAN WEBB

In addition to his own personal roots, Webb cites three core reasons to headquarter his company in central Appalachia. The first is geographic location. “We can get to 70 percent of the U.S. population in a one-day drive — Northeast, Southeast, and Midwest,” he says. This allows rapid delivery of produce to end users, letting the fruits and vegetables ripen further on the vine before shipping, which enhances their texture, flavor, and nutritional value. Limiting the distance that the food needs to travel also cuts down on shipping cost and the carbon footprint of its voyage.

Second is the hydrology of the region. While other areas of the U.S. are getting drier, “central Appalachia is getting wetter,” Webb says. “In fact, five of the last 20 years have been the wettest in state record.” For a business founded on recycled rainwater, this is good news.

 

Finally, there’s the local population. “This area powered the United States through the industrial revolution,” Webb says. “And that integrity and tenacity in the people of the region is really what’s making all of this possible.”

WATER CYCLE. AppHarvest’s 10-acre retention pond and circular irrigation system allow the farm to meet all of its water requirements with recycled rainwater. The pond water is double-filtered with sand and UV light before it enters the farm’s closed-loop irrigation system. It’s then distributed to each plant in the precise volume needed, or misted into the air in the greenhouse, adding necessary humidity. Any excess is returned to the loop and used again.

WATER CYCLE. A 10-acre retention pond and circular irrigation system allow AppHarvest to meet all of its water requirements with recycled rainwater. The pond water is double-filtered with sand and UV light before it’s distributed. Any excess is returned to the loop and used again.

Webb’s business currently has about 550 local employees, and he plans to double that by the middle of next year. AppHarvest has committed to providing a living wage, full health benefits, and free up-skilling classes for all workers, from entry-level crop care specialists to robotics engineers. The company also aims to make 15 percent of all employees “second-chance workers,” hiring those who have been displaced by factory or mine closures and helping to rehabilitate those who have been caught up in drug addiction or the criminal justice system. This is a fundamental shift in an industry that has long exploited underpaid and transitory “guest worker” labor. 

Webb’s business currently has about 550 local employees, and he plans to double that by the middle of next year. AppHarvest has committed to providing a living wage, full health benefits, and free up-skilling classes for all workers, from entry-level crop care specialists to robotics engineers. The company also aims to make 15 percent of all employees “second-chance workers,” hiring those who have been displaced by factory or mine closures and helping to rehabilitate those who have been caught up in drug addiction or the criminal justice system. This is a fundamental shift in an industry that has long exploited underpaid and transitory “guest worker” labor. 


Technology is a fundamental principle for the facility, and robots are key in the AppHarvest vision. 

“Our flagship Morehead facility, filled with sensors and actuators, is kind of a giant robot itself,” says the company’s chief tech officer, Josh Lessing. These sensors — which measure temperature, humidity, light, movement, and even the presence of bugs — allow the artificial intelligence system to control the greenhouse’s climate and the plants’ feeding schedule, or even release “good” bugs to eat the “bad” ones. “But we also plan for a supplemental workforce of robots that can work alongside people, to provide cover when too much product is growing, or to work on weekends,” Lessing says.

 

Lessing is quick to correct any thought that the company is planning a human-free greenhouse. “There are so many ways in which what we do as people is special,” he says. “The robots that we deploy are designed to be safe to work around and with people. If we can free people up to spend more time on the aspects of crop care that can only be done with the human brain and hands, that drives great outcomes for our customers and our community.”

These great outcomes have already found appreciating consumers. AppHarvest currently sells tomatoes to the top 25 grocery chains in the United States and to some of the largest fast food outlets, as well as to local restaurateurs like Ouita Michel, who has seven farm-to-table outposts in western Kentucky.

 

Michel is using AppHarvest beefsteak tomatoes to replace imported winter tomatoes for her huge volume of sandwiches and burgers, as well as smaller on-the-vine tomatoes, which she uses for salads. “It costs a little more than a case-pack that you might get in the off-season. But the quality is far, far superior,” Michel says.

 

 

Webb has intentionally not branded his product as organic to not compete with “four-season organic farmers that are treating land and water properly.” But what he does want to replace is “conventional, dirty agriculture farmers who are using toxic pesticides,” which can endanger the planet, the people, and the waterways.

 

To do that, his operation is going to need to, well, grow. And quickly. “That’s our plan,” Webb says. “What do we do at AppHarvest? We build a lot of facilities. Really big. And the bigger, the better.”

 

STORY: BRETT BERK / PHOTOGRAPHY AND VIDEO: PEDEN+MUNK / ILLUSTRATIONS: CLINT FORD

These great outcomes have already found appreciating consumers. AppHarvest currently sells tomatoes to the top 25 grocery chains in the United States and to some of the largest fast food outlets, as well as to local restaurateurs like Ouita Michel, who has seven farm-to-table outposts in western Kentucky.

 

Michel is using AppHarvest beefsteak tomatoes to replace imported winter tomatoes for her huge volume of sandwiches and burgers, as well as smaller on-the-vine tomatoes, which she uses for salads. “It costs a little more than a case-pack that you might get in the off-season. But the quality is far, far superior,” Michel says.

 

 

Webb has intentionally not branded his product as organic to not compete with “four-season organic farmers that are treating land and water properly.” But what he does want to replace is “conventional, dirty agriculture farmers who are using toxic pesticides,” which can endanger the planet, the people, and the waterways.

 

To do that, his operation is going to need to, well, grow. And quickly. “That’s our plan,” Webb says. “What do we do at AppHarvest? We build a lot of facilities. Really big. And the bigger, the better.”

 

STORY: BRETT BERK / PHOTOGRAPHY AND VIDEO: PEDEN+MUNK / ILLUSTRATIONS: CLINT FORD

*The Manufacturer's Suggested Retail Price excludes destination freight charge, tax, title, license, dealer fees and optional equipment. Click here to see all Chevrolet vehicles' destination freight charges.

  • The Manufacturer's Suggested Retail Price excludes destination freight charge, tax, title, license, dealer fees and optional equipment. Click here to see all Chevrolet vehicles' destination freight charges.

  • EPA estimated with 3.6L V6 engine.

  • EPA estimated with 3.6L V6 engine.

  • Cargo and load capacity limited by weight and distribution.

  • Chevrolet Infotainment System functionality varies by model. Full functionality requires compatible Bluetooth and smartphone, and USB connectivity for some devices.

  • Vehicle user interface is a product of Apple and its terms and privacy statements apply. Requires compatible iPhone and data plan rates apply. Apple CarPlay is a trademark of Apple Inc. Siri, iPhone and iTunes are trademarks of Apple Inc., registered in the U.S. and other countries.

  • Always use seat belts and child restraints. Children are safer when properly secured in a rear seat in the appropriate child restraint. See the Owner's Manual for more information.

     

  • The Manufacturer's Suggested Retail Price excludes destination freight charge, tax, title, license, dealer fees and optional equipment. Click here to see all Chevrolet vehicles' destination freight charges.

  • Does not detect people or items. Always check rear seat before exiting.

  • Vehicle user interface is a product of Google, and its terms and privacy statements apply. Requires the Android Auto app on Google Play and an Android compatible smartphone running Android (TM) 5.0 Lollipop or higher. Data plan rates apply. Android Auto is a trademark of Google LLC.

  • Service varies with conditions and location. Requires active service and paid AT&T data plan. Visit onstar.com for details and limitations.

  • EPA-estimated MPG city/highway: Sonic Sedan with 6-speed manual transmission 27/38; with 6-speed automatic transmission 26/34; Sonic Hatchback with 6-speed manual transmission 26/35; with 6-speed automatic transmission 26/34.

  • Equipment from independent suppliers is not covered by the GM New Vehicle Limited Warranty. GM is not responsible for the safety or quality of independent supplier alterations.

  • Read the vehicle Owner's Manual for important feature limitations and information.

  • To avoid the risk of injury, never use Recovery Hooks to tow a vehicle. For more information, see the Recovery Hooks section of your Owner's Manual.

  • Read the vehicle Owner’s Manual for important feature limitations and information.

     

  •  

    Read the vehicle Owner’s Manual for important feature limitations and information.

  • To avoid the risk of injury, never use Recovery Hooks to tow a vehicle. For more information, see the Recovery Hooks section of your Owner's Manual.

  • Chevrolet Infotainment System functionality varies by model. Full functionality requires compatible Bluetooth and smartphone, and USB connectivity for some devices.

  • Go to my.chevrolet.com/learnAbout/bluetooth to find out which phones are compatible with the vehicle. Full Bluetooth feature functionality varies by device, model and software version.

  • Vehicle user interface is a product of Apple and its terms and privacy statements apply. Requires compatible iPhone and data plan rates apply. Apple CarPlay is a trademark of Apple Inc. Siri, iPhone and Apple Music are trademarks of Apple Inc., registered in the U.S. and other countries.

  • Vehicle user interface is a product of Google and its terms and privacy statements apply. Requires the Android Auto app on Google Play and an Android compatible smartphone running Android™ 5.0 or higher. Data plan rates apply. Android Auto is a trademark of Google LLC.

  • Read the vehicle Owner’s Manual for important feature limitations and information.

  • Premier shown seats seven. Standard on L, LS. Available on LT.

  • Read the vehicle Owner’s Manual for important feature limitations and information.

  • Chevrolet Infotainment System functionality varies by model. Full functionality requires compatible Bluetooth and smartphone, and USB connectivity for some devices.

  • Includes Automatic Emergency Braking, Front Pedestrian Braking, Lane Keep Assist with Lane Departure Warning, Forward Collision Alert, IntelliBeam automatic high beams on/off, Following Distance Indicator.  Read the vehicle Owner’s Manual for more important feature limitations and information.

  • Read the vehicle Owner’s Manual for important feature limitations and information.

  • The system wirelessly charges one compatible mobile device. Some devices require an adaptor or back cover. To check for phone or other device compatibility, visit my.chevrolet.com/learn for details.

  • Always use safety belts and child restraints. Children are safer when properly secured in a rear seat in the appropriate child restraint. See the Owner’s Manual for more information. 

  • Read the vehicle Owner's Manual for important feature limitations and information.

  • Chevrolet Infotainment System functionality varies by model. Full functionality requires compatible Bluetooth and smartphone, and USB connectivity for some devices.

  • Chevrolet Infotainment System functionality varies by model. Full functionality requires compatible Bluetooth and smartphone, and USB connectivity for some devices. Map Coverage available in the United States, Puerto Rico and Canada.

  • Read the vehicle Owner’s Manual for important feature limitations and information.

  • Requires available 3.6L engine and Trailering Package. Before you buy a vehicle or use it for trailering, carefully review the Trailering section of the Owner’s Manual. The weight of passengers, cargo and options or accessories may reduce the amount you can tow

  • Requires available 3.6L engine and Trailering Package. Before you buy a vehicle or use it for trailering, carefully review the Trailering section of the Owner’s Manual. The weight of passengers, cargo and options or accessories may reduce the amount you can tow

  • Requires available 3.6L engine and Trailering Package. Before you buy a vehicle or use it for trailering, carefully review the Trailering section of the Owner’s Manual. The weight of passengers, cargo and options or accessories may reduce the amount you can tow.

  • Chevy Safety Assist: Automatic Emergency Braking, Lane Keep Assist with Lane Departure Warning, Forward Collision Alert, Front Pedestrian Braking, Following Distance Indicator and IntelliBeam. Read the vehicle Owner’s Manual for more important feature limitations and information.

  • Vehicle user interface is a product of Apple and its terms and privacy statements apply. Requires compatible iPhone and data plan rates apply. Apple CarPlay is a trademark of Apple Inc. Siri, iPhone and Apple Music are trademarks of Apple Inc., registered in the U.S. and other countries.

  • Vehicle user interface is a product of Google and its terms and privacy statements apply. Requires the Android Auto app on Google Play and an Android compatible smartphone running Android 5.0 or higher. Data plan rates apply. Android, Android Auto, Google, Google Play and other marks are trademarks of Google LLC.

  • Read the vehicle Owner's Manual for important feature limitations and information.

  • Always use safety belts and child restraints. Children are safer when properly secured in a rear seat in the appropriate child restraint. See the Owner’s Manual for more information.  

  • Vehicle user interface is a product of Google and its terms and privacy statements apply. Requires the Android Auto app on Google Play and an Android compatible smartphone running Android 5.0 or higher. Data plan rates apply. Android Auto is a trademark of Google LLC.

  • Vehicle user interface is a product of Apple and its terms and privacy statements apply. Requires compatible iPhone and data plan rates apply. Apple CarPlay is a trademark of Apple Inc. Siri, iPhone and Apple Music are trademarks of Apple Inc., registered in the U.S. and other countries.

  • Always use seat belts and child restraints. Children are safer when properly secured in a rear seat in the appropriate child restraint. See your vehicle Owner’s Manual for more information.

  • Read the vehicle Owner's Manual for important feature limitations and information.

  • Standard on Extended Cab and 2WD Crew Cab Short Box models.

  • Standard on 2WD Crew Cab Long Box and 4WD Crew Cab models.

  • Available on Extended Cab models.

  • Available on Crew Cab models.

  • Equipment from independent suppliers is not covered by the GM New Vehicle Limited Warranty. GM is not responsible for the safety or quality of independent supplier alterations.

  • Always use seat belts and child restraints.  Children are safer when properly secured in a rear seat in the appropriate child restraint.  See the Owner's Manual for more information.

  • Read the vehicles Owner's Manual for more important feature limitations and information.

  • Chevrolet Infotainment 3 System functionality varies by model. Full functionality requires compatible Bluetooth and smartphone, and USB connectivity for some devices.

  • The Manufacturer's Suggested Retail Price excludes destination freight charge, tax, title, license, dealer fees and optional equipment. Click here to see all Chevrolet vehicles' destination freight charges.

  • Includes Automatic Emergency Braking, Front Pedestrian Braking, Lane Keep Assist with Lane Departure Warning, Forward Collision Alert, IntelliBeam, and Following Distance Indicator. Read the vehicle Owner’s Manual for important feature limitations and information.

  • Vehicle user interface is a product of Apple and its terms and privacy statements apply. Requires compatible iPhone and data plan rates apply. Apple CarPlay, iPhone, Siri and Apple Music are trademarks of Apple Inc., registered in the U.S. and other countries.

  • Vehicle user interface is a product of Google and its terms and privacy statements apply. Requires the Android Auto app on Google Play and a compatible AndroidTM smartphone. Data plan rates apply. You can check which smartphones are compatible at g.co/androidauto/requirements. Android Auto is a trademark of Google LLC.

  • Read the vehicle Owner's Manual for more important feature limitations and information.

  • Chevrolet Infotainment System functionality varies by model. Full functionality requires compatible Bluetooth and smartphone, and USB connectivity for some devices.

  • Requires available Trailering Package.  Maximum trailering ratings are intended for comparison purposes only. Before you buy a vehicle or use it for trailering, carefully review the trailering section of the Owner’s Manual. The trailering capacity of your specific vehicle may vary. The weight of passengers, cargo and options or accessories may reduce the amount you can trailer.

  • Safety or driver assistance features are no substitute for the driver's responsibility to operate the vehicle in a safe manner. Read the vehicle Owner's Manual for important feature limitations and information.

  • Standard on all Traverse trims: Chevy Safety Assist includes Automatic Emergency Braking, Front Pedestrian Braking, Lane Keep Assist with Lane Departure Warning, Forward Collision Alert, IntelliBeam and Following Distance Indicator. Safety or driver assistance features are no substitute for the driver's responsibility to operate the vehicle in a safe manner. Read the vehicle Owner’s Manual for important feature limitations and information.

  • Vehicle user interface is a product of Apple and its terms and privacy statements apply. Requires compatible iPhone and data plan rates apply. Apple CarPlay, iPhone, Siri and Apple Music are trademarks of Apple Inc., registered in the U.S. and other countries. 

  • Vehicle user interface is a product of Google and its terms and privacy statements apply. Requires the Android Auto app on Google Play and a compatible Android smartphone. Data plan rates apply. You can check which smartphones are compatible at g.co/androidauto/requirements. Android, Google Play and Android Auto are trademarks of Google LLC.

  • Safety or driver assistance features are no substitute for the driver's responsibility to operate the vehicle in a safe manner. Read the vehicle Owner’s Manual for important feature limitations and information.

  • Standard on all Traverse trims: Chevy Safety Assist includes Automatic Emergency Braking, Front Pedestrian Braking, Lane Keep Assist with Lane Departure Warning, Forward Collision Alert, IntelliBeam and Following Distance Indicator. Safety or driver assistance features are no substitute for the driver's responsibility to operate the vehicle in a safe manner. Read the vehicle Owner’s Manual for important feature limitations and information.

  • Safety or driver assistance features are no substitute for the driver's responsibility to operate the vehicle in a safe manner. Read the vehicle Owner’s Manual for important feature limitations and information.

  • Standard on all Traverse trims: Chevy Safety Assist includes Automatic Emergency Braking, Front Pedestrian Braking, Lane Keep Assist with Lane Departure Warning, Forward Collision Alert, IntelliBeam and Following Distance Indicator. Safety or driver assistance features are no substitute for the driver's responsibility to operate the vehicle in a safe manner. Read the vehicle Owner’s Manual for important feature limitations and information.

  • Leather-appointed seating surfaces in front and second rows; third row is vinyl-covered.

  • Standard on all Traverse trims: Chevy Safety Assist includes Automatic Emergency Braking, Front Pedestrian Braking, Lane Keep Assist with Lane Departure Warning, Forward Collision Alert, IntelliBeam and Following Distance Indicator. Safety or driver assistance features are no substitute for the driver's responsibility to operate the vehicle in a safe manner. Read the vehicle Owner’s Manual for important feature limitations and information.

  • Safety or driver assistance features are no substitute for the driver's responsibility to operate the vehicle in a safe manner. Read the vehicle Owner’s Manual for important feature limitations and information.

  • Standard on all Traverse trims: Chevy Safety Assist includes Automatic Emergency Braking, Front Pedestrian Braking, Lane Keep Assist with Lane Departure Warning, Forward Collision Alert, IntelliBeam and Following Distance Indicator. Safety or driver assistance features are no substitute for the driver's responsibility to operate the vehicle in a safe manner. Read the vehicle Owner’s Manual for important feature limitations and information.

  • Chevrolet Infotainment System functionality varies by model. Full functionality requires compatible Bluetooth and smartphone, and USB connectivity for some devices.

  • Connected Navigation and Real-time Points of Interest (POI) only available on properly equipped vehicles. Requires paid plan or trial. Map coverage available in the United States, Puerto Rico and Canada. Visit onstar.com for details and limitations.

  • Safety or driver assistance features are no substitute for the driver's responsibility to operate the vehicle in a safe manner. Read the vehicle Owner’s Manual for important feature limitations and information.

  • Safety or driver assistance features are no substitute for the driver's responsibility to operate the vehicle in a safe manner. Read the vehicle Owner’s Manual for important feature limitations and information.

  • Standard on all Traverse trims: Chevy Safety Assist includes Automatic Emergency Braking, Front Pedestrian Braking, Lane Keep Assist with Lane Departure Warning, Forward Collision Alert, IntelliBeam and Following Distance Indicator. Safety or driver assistance features are no substitute for the driver's responsibility to operate the vehicle in a safe manner. Read the vehicle Owner’s Manual for important feature limitations and information.

  • Safety or driver assistance features are no substitute for the driver's responsibility to operate the vehicle in a safe manner. Read the vehicle Owner’s Manual for important feature limitations and information.

  • Safety or driver assistance features are no substitute for the driver’s responsibility to operate the vehicle in a safe manner.  Read the vehicle Owner’s Manual for important feature limitations and information.

  • To avoid the risk of injury, never use recovery hooks to tow a vehicle. For more information, see the Recovery Hooks section of your Owner's Manual.

  • The Manufacturer's Suggested Retail Price excludes destination freight charge, tax, title, license, dealer fees and optional equipment. Click here to see all Chevrolet vehicles' destination freight charges.

  • Safety or driver assistance features are no substitute for the driver’s responsibility to operate the vehicle in a safe manner. Read the vehicle Owner’s Manual for important feature limitations and information.

  • To avoid the risk of injury, never use recovery hooks to tow a vehicle. For more information, see the Recovery Hooks section of your Owner’s Manual.

  • The system wirelessly charges one compatible mobile device. Some phones have built-in wireless charging technology and others require a special adaptor/back cover. To check for phone or other device compatibility, see my.chevrolet.com/learn or consult your carrier

  • Vehicle user interface is a product of Google, and its terms and privacy statements apply. Requires the Android Auto app on Google Play and a compatible Android™ smartphone. Data plan rates apply. You can check which smartphones are compatible at g.co/androidauto/requirements. Android Auto is a trademark of Google LLC.

  • The Manufacturer’s Suggested Retail Price excludes destination freight charge, tax, title, license, dealer fees and optional equipment. Click here to see all Chevrolet vehicles’ destination freight charges.

  • Always use seat belts and child restraints. Children are safer when properly secured in a rear seat in the appropriate child restraint. See your vehicle Owner’s Manual for more information.

  • Chevrolet Infotainment System functionality varies by model. Full functionality requires compatible Bluetooth and smartphone, and USB connectivity for some devices.

  • Safety or driver assistance features are no substitute for the driver's responsibility to operate the vehicle in a safe manner. Read the vehicle Owner's Manual for important feature limitations and information.

  • Do not use summer-only tires in winter conditions, as it would adversely affect vehicle safety, performance and durability. Use only GM-approved tire and wheel combinations. Unapproved combinations may change the vehicle’s performance characteristics. For important tire and wheel information, go to my.chevrolet.com/learnAbout/chevrolettires or see your dealer.

  • Chevrolet Infotainment System functionality varies by model. Full functionality requires compatible Bluetooth and smartphone, and USB connectivity for some devices.

  • Safety or driver assistance features are no substitute for the driver’s responsibility to operate the vehicle in a safe manner. Read the vehicle Owner’s Manual for important feature limitations and information.

  • Chevrolet Infotainment System functionality varies by model. Full functionality requires compatible Bluetooth and smartphone, and USB connectivity for some devices. Connected Navigation and Real-time Points of Interest (POI) only available on properly equipped vehicles. Requires paid plan or trial. Map coverage available in the United States, Puerto Rico and Canada. Visit onstar.com for details and limitations.

  • The Manufacturer’s Suggested Retail Price excludes destination freight charge, tax, title, license, dealer fees and optional equipment. Click here to see all Chevrolet vehicles’ destination freight charge.

  • Safety or driver assistance features are no substitute for the driver’s responsibility to operate the vehicle in a safe manner.  Read the vehicle’s Owner’s Manual for important feature limitations and information. Some camera views require available accessory camera and installation.  Not compatible with all trailers.  See your dealer for details.

  • Safety or driver assistance features are no substitute for the driver’s responsibility to operate the vehicle in a safe manner. Read the vehicle’s owner’s manual for more important feature limitations and information.

  • Standard on Extended Cab and 2WD Crew Cab Short Box models.

  • Standard on 2WD Crew Cab Long Box and 4WD Crew Cab models.

  • Available on Extended Cab models.

  • Available on Crew Cab models.

  • The Manufacturer’s Suggested Retail Price includes destination freight charge. Tax, title, license, dealer fees and optional equipment not included.

  • Safety or driver assistance features are no substitute for the driver's responsibility to operate the vehicle in a safe manner. Read the vehicle Owner's Manual for important feature limitations and information.

  • Connected navigation and real-time points of interest only available on properly equipped vehicles. Device data connection required. Map coverage available in the U.S., Puerto Rico and Canada. See onstar.com for details and limitations

  • The Manufacturer's Suggested Retail Price excludes destination freight charge, tax, title, license, dealer fees and optional equipment. Click here to see all Chevrolet vehicles' destination freight charges.